Watkins Core Values

Dear Friends,

Each day, more of us strive to improve our world and our overall quality of life with natural-based products. At Watkins, we have proudly been committed to using the finest natural ingredients since 1868. Whether it’s our line of 100% pure organic spices or our natural personal care line, Watkins is never doctored up like some big city factory products. Although we still offer many of the same natural products (such as Liniment) that have been trusted since our beginning, we continually remain on the forefront of product development and innovation. We hope that as you continue to enjoy our tried and true products that have connected generations for so many years, you will also consider the many new natural products that our talented research and development team has formulated for you. We are extremely excited to introduce our new J.R. Watkins Natural Apothecary line of natural personal care. We promise each product to be 95% natural or higher, and free of parabens, sulfates, dyes and other chemicals.

While we are quite proud of our rich past, we are even more proud of our commitment to the future. In addition to bringing you the finest products, always backed by our original money-back satisfaction guarantee, we are devoted to making a difference in the communities we touch. As more and more customers enjoy our products, we consistently increase our contributions that support the terrific work being done by so many non-profits. Our gifts to support the disabled, the arts, education, hospitals and numerous other worthy causes are very important to us. We believe that being a good corporate citizen dedicated to giving back and improving our communities is vital to the health and sustainability of our planet and is one of the key reasons we have been going strong for 140 years. We are honored that through our many loyal customers who span multiple generations, we have been able to make a difference in so many lives.

On behalf of all of us at Watkins, thank you for being our customer. We look forward to continuing to serve you with our diverse line of natural products.

Sincerely,

Mark Jacobs
President